Industrial Manufacturing Marketing Agency | Windmill Strategy

Case Studies

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Digital MarketingUX, Visual Design & Branding

Strengthened brand identity and customer engagement for an industrial MRO leader

A leading industrial MRO supplier needed a brand refresh and email marketing strategy to enhance customer engagement and differentiate from competitors.

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Digital Marketing

PPC campaign generates awareness for AI robotics company

A manufacturer of robotic welding equipment needed a digital marketing campaign to generate awareness and leads for its welding services capabilities.

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Digital Marketing

93% Revamped PPC & strategic SEO increase manufacturer’s paid clicks by 109% & organic form submissions by 63.6%

A leading precision filtration company needed to modernize its digital marketing strategy, overhaul paid search, and optimize SEO.

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B2B Product Manufacturer digital marketing FasTest website on shop computer terminal

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Key updates and SEO optimizations to a manufacturing website send conversions soaring

As its marketing strategy evolved, a manufacturer of connection tools needed to update and optimize its website to convert new customers as well as engage existing ones.

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Digital Marketing

Targeted performance max campaigns drive significant lead generation and engagement

Endress+Hauser, an industrial process engineering company, sought a digital marketing strategy to drive lead generation and showcase their expertise in automation and process solutions.

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Digital MarketingWeb Design & Development

B2B logistics & transportation website redesign gives better foundation for quality content creation

Transportation and logistics supply chain company GlobalTranz needed a website that could generate leads via improved content strategy and flexibility.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Increased lead quality and quantity for an electronic contract manufacturer

ETI, an electronic contract manufacturer, needed refreshed branding, a redesigned website, and ongoing digital marketing efforts to integrate an acquisition and generate higher-quality leads.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

B2B e-commerce website redesign for connector manufacturer

FasTest, a leading manufacturer of advanced sealing connection tools, needed a robust B2B e-commerce website that would automate as much of the sales process as possible for their tech-savvy engineering audience.

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B2B Industrial Distributor web design NDT Products Limited website home and products page screenshots

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Website redesign with e-commerce functionality helps a B2B equipment supplier leapfrog the competition

A leading supplier of non-destructive testing equipment in Canada needed a website redesign to reclaim its brand presence and improve catalog functionality.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

A new B2B technical services website gives buyers the in-depth information they seek

A technology infrastructure solutions provider needed to rethink its website architecture and content to better serve its highly technical buyers.

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Digital MarketingWeb Design & Development

Increased lead quality and quantity for specialty B2B industrial fasteners company

Halco USA needed an information-rich, flexible website, and ongoing SEO and digital marketing to support sales to manufacturers seeking specialty engineered hook and loop materials.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Industrial website redesigns lead to increased lead quality and quantity

New websites for flow meter manufacturer Primary Flow Signal (PFS) and its sister company, Turbines Inc., support sales and qualified lead generation.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

A sealing parts manufacturer meets the future with a redesigned website, new messaging and collateral

Minnesota Rubber & Plastics, a B2B global supplier celebrating 75 years in business asked Windmill Strategy to redesign its website and messaging to match the quality of their offerings, ushering in a modern, digital era.

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Digital MarketingWeb Design & Development

A custom website redesign reflects PLITEK’s full capabilities

A converted materials manufacturer needed to redesign its outdated B2B website to reflect the company’s full capabilities and generate more leads.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Evolving sustainable energy landscape leads to a redesigned B2B website

A B2B energy company needed to evolve its web presence to align with the growth of its renewable natural gas—RNG—business.

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Industrial manufacturing web design spider safeworks

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Transformative website redesign untangles product data

To transform a complex, unwieldy product catalog and an outdated website, Spider and its parent company SafeWorks needed specialized industrial web design expertise.

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Digital MarketingWeb Design & Development

B2B call center consulting business website redesign addresses need for improved lead attribution, reduced management time, and better UX.

Call center advisory company Outsource Consultants was looking for a website that had faster load times, better flows, and improved management.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

B2B e-commerce website redesign for natural gas product distributor

Holland Supply had an out-of-date website and came to Windmill Strategy for a custom B2B e-commerce website in line with their brand and customer expectations.

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Digital MarketingWeb Design & Development

Pharmaceutical website redesign supports growth and business development efforts

Pharmaceutical company Upsher-Smith needed a new website that communicated its growth and expansion of the company’s portfolio of generics.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Industrial B2B website redesign for a smart water management company

HydroPoint, a provider of leak flow and monitoring services and advanced irrigation services, wanted to fold an acquisition into its new website and create a scalable content framework.

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