We live for smart solutions, solid processes, data, and continuous improvement.

About Us

Windmill Strategy helps companies in technical industries surpass competitors and grow faster.

With a deep well of industry experience, our team provides sales and marketing leaders with the expertise and tools that’ll support your sales efforts and referrals, drive leads, and help you close more business. We’ve built our strategic marketing consultancy around a foundational mindset of continuous improvement. With services including Digital Marketing, Branding & Visual Design, Web Design & Development, UX Consulting, Marketing Automation, CRM & Sales Enablement, and Analytics & Insights, our team can help you transform your marketing into a lead generation and sales machine. Until recently, we went by Windmill Design. Learn more about our rebrand here



We thrive on helping people achieve and succeed.

We’re passionate about our work, and see ourselves as an extension of your team. We most commonly provide marketing services to organizations that are undergoing transition, be it a website redesign or new technology, implementing to e-commerce for the first time, implementing a CRM, or as part of the overall move toward digital transformation of your marketing. We work with you in a collaborative, guiding environment, where knowledge transfer and learning comes along with the services that we provide. You’ll be empowered with more knowledge, experience, and insights that will help you make marketing your competitive edge. Founded in 2006, we work with growing and mid-sized organizations around the country, focused on organizations that deal with long sales cycles, complex offerings, and technical products or services.

Smart Solutions

We listen to your unique needs, then deliver smart, high-quality solutions that are right-sized to meet your objectives and your budget.

Powerful Processes

Our proven processes and commitment to continuous improvement greatly increase efficiency, delivering excellent results and ensuring your project stays on schedule.

Communication & Collaboration

Open communication is at the core of every engagement--ensuring there are no surprises. Collaboration at each stage of your project keeps everyone focused on a common goal, and allows you to gain new skills and knowledge through the process.

Based in Minneapolis, Serving Clients Nationwide

We’re comprised of a talented and nimble team focused on results. Our tightly-knit group of talented professionals works together to offer the project management, marketing, design, content and web development mastery required to create impeccable work that functions as it should and presents your business in memorable, innovative ways that are right sized for your needs.

Our History and the Windmill Design name

In 2018, in addition to helping our clients, we evolved our own marketplace positioning. Amid fine-tuning the business, we narrowed our focus to serve companies with complex B2B products and services, and within technical industries. Previously, our history as a Minneapolis-based web design firm Windmill Design served us well as a web and digital marketing agency that helped a wide variety of clients and industries, but we found value in streamlining our marketing efforts to better reach and help some of our favorite types of clients, where we could make the biggest impact. We focused in on technical industries, which has always been a large concentration of our client base.

What clients are saying about us...

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Based on 32 reviews
Steve Hedlund
20:30 14 Jan 20
MMPA worked with Windmill Strategy (formerly Windmill Design) on a refresh of our logo and a much-needed redesign of our website. As our organization has continued to evolve, the Windmill team helped guide our strategy to engage our audience more deeply. We love the new logo; the website better connects members to our content; navigation is user-friendly, and we're more easily discovered online. Windmill was great to work with, and they took the time to understand what we needed.
Mark Johnson
20:51 10 Jan 20
We worked with Windmill on a website and logo project. Kathy and the team were great to work with, they listened to our needs, guided us to the best solution, and created a custom website that was right for our business.
Brian Ogren
20:19 10 Jan 20
We leveraged Windmill for their web design and development and had a great experience. Their personalized approach was key to our success. They put the customer first and are always willing to do what is needed to get things done.
Harry Samuel
19:23 08 Nov 19
Great people who will make a difference in marketing your products and services.
Mark Redenius
18:00 22 Oct 19
Our experience with Windmill has shown them to be highly competent, responsive, professional, polite and most of all effective. They were tasked with designing and implementing a website with more technical requirements than most and I am very satisfied with their results. Highly recommended!
Cindy DeJesus
17:25 22 Oct 19
I was tasked at my job to find a website design team to give us a complete new makeover. We are an Engineering/Manufacturing company with 4 sister companies. I interviewed several different companies but as soon as I spoke with Kathy, I knew I had found the right folks for the job! Because we are a specialized engineering/manufacturing company, not everyone knows how our products work. Marketing a restaurant or selling t-shirts is easy. Specialized products, not so much. Unlike other companies, Windmill provided us with a report at the initial quoting phase with statistics and comparisons of our competitors in our industry. We were completely blown away at their attention to detail and it's carried over from beginning to the end. We've just launched our website a few days ago and there's no way we would've been as successful if we hadn't hired them. Note: I was advised by many to look for a local marketing firm since we're based in Rhode Island and Windmill is based in Minnesota. I can say that hiring local really doesn't matter and you shouldn't be worried if you've found a trusted source like Windmill Strategy. The online meetings has been absolutely great. They have great tools that make it easy to input your information that helps keep everything organized. Jackson was our project manager and helped us to stay on top of the schedule and sent friendly reminders and scheduled regular phone call updates. Jen is the queen of design and she is very good at capturing what you describe on paper. Matt is their copywriter and he was able to capture of essence, tone and vibe we wanted on our site to the T.If you're looking for a website design and strategy company to increase your traffic flow while updating your company's brand or starting from scratch, let Windmill Strategy handle it for you. You'll be soooo glad you did! Cindy DejesusPrimary Flow Signal, Inc.

Our Process

Coordinating all the evolving elements of a growing company’s brand and marketing is a complex process. Windmill solves this with a time-tested design and development process. This process delivers tangible results along with an efficient and enjoyable experience for the marketers we work with. The result is a harmonious brand experience and relationships that grow with your company.

We strive to build a healthy relationship with each client, and it begins with an open and honest conversation about your top goals and needs. This discussion includes what’s a must-have, what’s a nice-to-have, and what’s on the roadmap for the future. We base our recommendations on a combination of real-world data, industry experience, and an ever-changing landscape of best practices to provide you with smart solutions tailored specifically to your needs. Our well-defined process keeps everyone on track and keeps you informed throughout your project so that you can meet your milestones too.

Working Collaboratively

We understand your marketing and business success are on the line. That’s why we’ve built our process in a way that makes your job more manageable, and projects more effective. Working together includes regular, efficient communication with open feedback sessions. We leverage screen sharing tools, interactive proofs, dashboards, and collaborative content review systems that allow consistent communication and information sharing across the globe, in real time. Our process keeps everyone on the same page, we avoid surprises, and you can have as much of a voice as you want every step of the way.

Our Team

One of our objectives is to make the process easy for you from start to finish. This includes our staff taking the time to communicate proactively, train you on how to use what we’re implementing, and being available to support your needs following the completion of a project. Team members you might work with include:

Kathy Kassera Mrozek


James Grumish

Lead Developer

Jackson Kelly

Account Manager

Paul Waxlax

Project Manager

Trevor Lucking

Marketing Coordinator

Jen Brigham

Developer / Designer

Robert Radtke

Web Developer

Matt Osterman

Content Strategist / Writer

Andrea Hazard

Content Strategist / Writer

Aaron Dalrymple

SEO / Digital Marketing