Understanding Your Needs
Our approach to digital marketing for technical B2B & engineering companies prioritizes ROI.
Engineering and technical B2B services companies often have overstretched marketing teams tasked with achieving ambitious business goals. As your digital marketing agency partner, we’ll address your unique web design and development needs as you seek to generate qualified leads, close more business, and gain market share. We’ll build a cohesive, custom digital marketing plan that prioritizes ROI and guides you toward success through modern websites, tools, and initiatives.
Engineering & Technology Web Design & Development
Successful B2B websites are easy to use and communicate relevant technical information with clarity and precision.
Our web design and development process for engineering companies and other B2B technical experts revolves around a laser focus on attracting and engaging website traffic that corresponds to your ideal audiences and potential best customers. This likely encompasses several different buyer personas, with unique journeys,who need to be engaged by your website at various stages of a long buying cycle.
How do you connect with all of them? By communicating the overarching value and quality of your offerings while at the same time providing substantive technical information for engineers and other technically minded buyers. Case studies and detailed information build trust and demonstrate that what you’ve done in the past applies to their needs and their current problem. A clean, modern UX with clear navigation will make it easier for all users to sort through the content to find what’s relevant.
Showcase & Engage
Use Better Tools
Web Design & Development
Digital Marketing, ABM, & Analytics
UX, Visual Design, & Branding
Not sure where to start?
As a full-service digital marketing agency for engineering, technology, and technical B2B companies, we’ll collaborate with you to establish a strategic digital marketing plan that prioritizes your goals and determines the best practices and tactics to achieve them. Whatever your most urgent need—website redesign, agile website improvements, an evolution of your branding and messaging, SEO, paid search, ABM, B2B digital marketing, marketing automation—we’ve got you covered.
Technology & Engineering Digital Marketing Campaigns
We’ll help you drive targeted traffic to your website.
Your prospects aren’t typically ready to buy the first time they visit your website. How do you keep them engaged and increase the likelihood that they’ll return? The answer is that you share valuable, relevant content, and from time to time you remind them that you are a source of valuable, relevant content. To achieve that goal, you need digital marketing campaigns that appeal to your engineering-focused audience, as well as marketing automation to help harness and nurture new leads. You’re not trying to get every person in the world to come to your website, but a highly targeted digital marketing campaign will help you build customer relationships and drive quality leads.
We listen to your unique needs, then deliver smart, high-quality solutions that are right-sized to meet your objectives and your budget.
Communication & Collaboration
Open, honest communication is at the core of every engagement—ensuring there are no surprises. Collaboration throughout keeps everyone focused on a common goal, allowing your team to gain new skills and knowledge at every stage.
Our proven processes and the entire team’s commitment to continuous improvement lead to increased efficiency, delivering innovation and excellent results while keeping projects on schedule.
Windmill is great to work with - they were very patient as we stretched out our website redesign to a much longer schedule than originally anticipated. The entire team is very responsive and creative. They listen and provide great customer service. I would highly recommend Windmill!