Industrial Manufacturing Marketing Agency | Windmill Strategy

Case Studies

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Industrial, Automation & Manufacturing Engineering, Technology & B2B Technical Services Life Science & B2B Medical

Digital MarketingUX, Visual Design & Branding

Strengthened brand identity and customer engagement for an industrial MRO leader

A leading industrial MRO supplier needed a brand refresh and email marketing strategy to enhance customer engagement and differentiate from competitors.

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OEM Manufacturer UX visual design Auria Featured Small

UX, Visual Design & BrandingWeb Design & Development

Website redesign with UX visual design focus supports brand image while improving functionality

An innovative OEM of acoustic and thermal management systems for the automotive industry needed a design-forward website to showcase its brand image.

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Web Design & Development

Redesigned website streamlines purchasing workflows and highlights technical resources

A leader in static control solutions required a new website to improve its e-commerce platform, integrate inventory management, and show a new brand identity.

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Digital Marketing

PPC campaign generates awareness for AI robotics company

A manufacturer of robotic welding equipment needed a digital marketing campaign to generate awareness and leads for its welding services capabilities.

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Web Design & Development

Redesigned website enhances user experience and strengthens OEM manufacturer’s reach into agriculture & construction markets

A leading OEM manufacturer, Stillwell Inc. sought a redesigned website to showcase its industrial hydraulic and steel parts expertise while expanding its reach into agriculture and construction markets.

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Digital Marketing

93% Revamped PPC & strategic SEO increase manufacturer’s paid clicks by 109% & organic form submissions by 63.6%

A leading precision filtration company needed to modernize its digital marketing strategy, overhaul paid search, and optimize SEO.

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Web Design & Development

Redesigned website enables regional content translated into multiple languages

A global provider of suspended access equipment needed to merge two outdated websites, target product content by region, and improve the user experience.

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B2B Product Manufacturer digital marketing FasTest website on shop computer terminal

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Key updates and SEO optimizations to a manufacturing website send conversions soaring

As its marketing strategy evolved, a manufacturer of connection tools needed to update and optimize its website to convert new customers as well as engage existing ones.

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UX, Visual Design & BrandingWeb Design & Development

Proprietary AI technology and business growth lead to a redesigned and evolving industrial automation & robotics website

An artificial intelligence company specializing in intelligent industrial robots needed to evolve its web presence to align with the evolution of its proprietary AI technology and business growth.

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Web Design & Development

Redesigned website showcases automation & robotics capabilities

A leading manufacturer of industrial wood processing equipment and machinery needed a redesigned website to showcase automation and robotics capabilities.

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B2B Industrial Services Customized Products Web Design Progressive Systems Featured Small

Web Design & Development

A strategic approach to UX, visual design, and content taxonomy revives a neglected industrial website

An industrial machine manufacturer needed to redesign a poorly performing website to attract leads and talent and show the true scope of their capabilities.

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Digital Marketing

Targeted performance max campaigns drive significant lead generation and engagement

Endress+Hauser, an industrial process engineering company, sought a digital marketing strategy to drive lead generation and showcase their expertise in automation and process solutions.

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UX, Visual Design & BrandingWeb Design & Development

A multisite approach simplifies content management and improves user experience for a complex industrial website

A customer-centric, multisite approach allows Kongskilde Industries to easily edit and share content, while clarifying user paths and localizing across varied global markets.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Increased lead quality and quantity for an electronic contract manufacturer

ETI, an electronic contract manufacturer, needed refreshed branding, a redesigned website, and ongoing digital marketing efforts to integrate an acquisition and generate higher-quality leads.

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B2B Industrial Distributor web design NDT Products Limited website home and products page screenshots

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Website redesign with e-commerce functionality helps a B2B equipment supplier leapfrog the competition

A leading supplier of non-destructive testing equipment in Canada needed a website redesign to reclaim its brand presence and improve catalog functionality.

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Web Design & Development

Rebuilt from scratch, a complex online product catalog is more functional and intuitive

A leading manufacturer of industrial butt welders needed to rebuild its website and online product catalog for greater functionality and marketing capabilities.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

B2B e-commerce website redesign for connector manufacturer

FasTest, a leading manufacturer of advanced sealing connection tools, needed a robust B2B e-commerce website that would automate as much of the sales process as possible for their tech-savvy engineering audience.

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Digital MarketingWeb Design & Development

Increased lead quality and quantity for specialty B2B industrial fasteners company

Halco USA needed an information-rich, flexible website, and ongoing SEO and digital marketing to support sales to manufacturers seeking specialty engineered hook and loop materials.

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Industrial Reel Supplier UX visual design Reelcraft Industries Website on Laptop and Mobile

UX, Visual Design & BrandingWeb Design & Development

Strategic UX updates give a B2B website a fresher look and greater functionality

A leading provider of hose, cord & cable reels needed UX visual design and backend updates to improve website functionality and reflect updated branding.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Industrial website redesigns lead to increased lead quality and quantity

New websites for flow meter manufacturer Primary Flow Signal (PFS) and its sister company, Turbines Inc., support sales and qualified lead generation.

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