Industrial Manufacturing Marketing Agency | Windmill Strategy

Case Studies

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Digital MarketingUX, Visual Design & Branding

Strengthened brand identity and customer engagement for an industrial MRO leader

A leading industrial MRO supplier needed a brand refresh and email marketing strategy to enhance customer engagement and differentiate from competitors.

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OEM Manufacturer UX visual design Auria Featured Small

UX, Visual Design & BrandingWeb Design & Development

Website redesign with UX visual design focus supports brand image while improving functionality

An innovative OEM of acoustic and thermal management systems for the automotive industry needed a design-forward website to showcase its brand image.

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UX, Visual Design & BrandingWeb Design & Development

Redesigned website elevates pharma capabilities and unifies digital presence for global contract manufacturer

A global contract manufacturer, SMC Ltd. needed a redesigned website to highlight its pharmaceutical and MedTech capabilities while unifying content from recent acquisitions.

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B2B Product Manufacturer digital marketing FasTest website on shop computer terminal

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Key updates and SEO optimizations to a manufacturing website send conversions soaring

As its marketing strategy evolved, a manufacturer of connection tools needed to update and optimize its website to convert new customers as well as engage existing ones.

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UX, Visual Design & BrandingWeb Design & Development

Proprietary AI technology and business growth lead to a redesigned and evolving industrial automation & robotics website

An artificial intelligence company specializing in intelligent industrial robots needed to evolve its web presence to align with the evolution of its proprietary AI technology and business growth.

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UX, Visual Design & BrandingWeb Design & Development

Interactive website and messaging clarify brand positioning for AI vision technology company

A leading AI vision systems company needed a new brand identity and website to support a strategic shift away from hardware and highlight its advanced automation capabilities.

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UX, Visual Design & BrandingWeb Design & Development

A multisite approach simplifies content management and improves user experience for a complex industrial website

A customer-centric, multisite approach allows Kongskilde Industries to easily edit and share content, while clarifying user paths and localizing across varied global markets.

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UX, Visual Design & BrandingWeb Design & Development

Transformative rebranding and website redesign spotlight a technology company’s future

A longtime leader in systems integration needed a new brand identity and new website to reflect expanded services and a new focus on digital transformation.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Increased lead quality and quantity for an electronic contract manufacturer

ETI, an electronic contract manufacturer, needed refreshed branding, a redesigned website, and ongoing digital marketing efforts to integrate an acquisition and generate higher-quality leads.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

B2B e-commerce website redesign for connector manufacturer

FasTest, a leading manufacturer of advanced sealing connection tools, needed a robust B2B e-commerce website that would automate as much of the sales process as possible for their tech-savvy engineering audience.

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B2B Industrial Distributor web design NDT Products Limited website home and products page screenshots

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Website redesign with e-commerce functionality helps a B2B equipment supplier leapfrog the competition

A leading supplier of non-destructive testing equipment in Canada needed a website redesign to reclaim its brand presence and improve catalog functionality.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

A new B2B technical services website gives buyers the in-depth information they seek

A technology infrastructure solutions provider needed to rethink its website architecture and content to better serve its highly technical buyers.

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Industrial Reel Supplier UX visual design Reelcraft Industries Website on Laptop and Mobile

UX, Visual Design & BrandingWeb Design & Development

Strategic UX updates give a B2B website a fresher look and greater functionality

A leading provider of hose, cord & cable reels needed UX visual design and backend updates to improve website functionality and reflect updated branding.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Industrial website redesigns lead to increased lead quality and quantity

New websites for flow meter manufacturer Primary Flow Signal (PFS) and its sister company, Turbines Inc., support sales and qualified lead generation.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

A sealing parts manufacturer meets the future with a redesigned website, new messaging and collateral

Minnesota Rubber & Plastics, a B2B global supplier celebrating 75 years in business asked Windmill Strategy to redesign its website and messaging to match the quality of their offerings, ushering in a modern, digital era.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Evolving sustainable energy landscape leads to a redesigned B2B website

A B2B energy company needed to evolve its web presence to align with the growth of its renewable natural gas—RNG—business.

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Industrial manufacturing web design spider safeworks

Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Transformative website redesign untangles product data

To transform a complex, unwieldy product catalog and an outdated website, Spider and its parent company SafeWorks needed specialized industrial web design expertise.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

B2B e-commerce website redesign for natural gas product distributor

Holland Supply had an out-of-date website and came to Windmill Strategy for a custom B2B e-commerce website in line with their brand and customer expectations.

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UX, Visual Design & BrandingWeb Design & Development

B2B rubber part manufacturer needed an updated website while simultaneously improving their overall content voice, clarity, and positioning.

Midwest Rubber is a B2B rubber part manufacturer and provider that needed an updated website while simultaneously improving their overall content voice, clarity, and positioning.

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Digital MarketingUX, Visual Design & BrandingWeb Design & Development

Industrial B2B website redesign for a smart water management company

HydroPoint, a provider of leak flow and monitoring services and advanced irrigation services, wanted to fold an acquisition into its new website and create a scalable content framework.

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