Top 8 Marketing Plan Templates – A list of Resources
We’ve collected the marketing plan samples and resources below from around the web, so that you can see the similarities and differences, and find one that fits well as a starting point for you to customize.
Although these marketing plans share many similarities in terms of structure and sections, they are all unique and some even target a specific business model or marketing sector. It’s also clear there isn’t a set format, as these examples span Word docs, PDFs and PowerPoint presentations. Choose a format that is comfortable for you to use and update.
Directive explains how not every marketing plan should be made the same and provides samples of different use cases.
Slidebean created a B2B marketing plan PowerPoint that is clean and well organized, ideal for swapping out content and using over and over.
Beautiful.ai explains that if you don’t put your plan into an outline your campaigns and efforts will be much less effective. Their template is a clean and simple way to present your marketing plan.
Looking for a more formal marketing plan in Word document format? HubSpot’s eight-page marketing plan is set up for any type of business model.
Vital not only gives you a marketing plan template to download but also gives great step-by-step instructions on how to fill out each section of the marketing plan.
Looking for a robust marketing plan template for content marketing? This 31-page template from Buffer geared toward content marketing will help keep you and your marketing team aligned.
If you’re still not sure why you need a marketing plan, this article from CoSchedule is a great resource for explaining why you need one and the different elements that make up a marketing plan.
Not all businesses are made the same, which means that not every marketing plan should be the same. Profitworks provides a marketing plan geared toward small businesses.