Author: Kathy Kassera Mrozek

Technology is constantly shifting. At Windmill Strategy we consider the range of options and latest best practices for digital marketing and websites, to craft smart solutions for each unique client situation.

10 CRM Quick Wins—and Why Your Sales Team Should Stop Using Spreadsheets and Email Alone

B2B industrial and technical sales teams have their own way of doing things, and in some ways, you can’t blame them for resisting change. After all, what they’ve done has worked in the past. Yet the world has changed, and the way B2B buyers approach the sales process has shifted dramatically.
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