WindmillStrategy-bitwise

Bitwise.io Brand and Web Design & Development

Technology web design and development, brand design

Bitwise.io is a boutique technology consulting firm that needed to up the ante on their brand, to better reflect the quality of the work they do.

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Services Utilized

  • Web Development and Design
  • Branding & Visual Design

Features

  • Logo Refresh
  • WordPress

Results

  • Increased trust and visibility with prospects
  • An easy to edit and maintain website platform
  • An updated logo commensurate with existing experience

As most companies grow and evolve, their branding also needs to evolve to help them next reach the next level. For this technology consulting firm, we kicked off the project with a logo refresh, keeping the overall brand recognizable to their existing clients, but modernizing and making it more professional and suited to their enterprise client audience. Subtle changes to the color palette and typography helped modernize the branding, while also not losing track of their roots or creating client confusion. The website itself needed to be high tech, of course, and attract a wide range of audiences—from tech savvy prospects all the way to potential employees.

Website needs were fairly simple in terms of functionality—a rock solid, small page count website that conveys their brand, capabilities and professionalism, provides trust to the people that they meet through word of mouth and referrals, and an easy way to reach out to learn more. Clever copywriting drives home their message and differentiators, and iconography breaks up the content.

Are you looking for a digital marketing partner that understands the complexities of your industry? Let’s talk today

Windmill Strategy is a web design company & digital marketing agency helping B2B technology companies achieve increased visibility, higher quality leads, and greater marketing ROI through smarter web design. Our website design and B2B digital marketing approach goes beyond “more traffic,” seeking out better traffic, by gaining the attention of the specific niche groups of buyers and influencers that represent your best customers. We help our clients communicate and sell their complex products and services to multiple audiences – be it through web design or digital marketing and SEO. Working collaboratively with your in-house marketing and sales team, we design websites that drive leads and sales that result in overall business growth. Schedule a call to learn more.