Where previously a phone call to customer service was required for customization, the new site integrates an interactive tool that allows customers to easily select the their product, upload printable artwork, see a preview, and buy online. Windmill Strategy integrated the Magento e-commerce platform with the Design ‘n’ Buy design tool to allow for easy-to use, robust product customization/personalization. We refreshed the logo in tandem with the website redesign, for a more current and technology-first look, and consulted with the client on styling for lifestyle product images.
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Windmill Strategy is a web design company & digital marketing agency helping B2B and manufacturing companies achieve increased visibility, higher quality leads, and greater marketing ROI through smarter web design. Our website design and B2B digital marketing approach goes beyond “more traffic,” seeking out better traffic, by gaining the attention of the specific niche groups of buyers and influencers that represent your best customers. We help our clients communicate and sell their complex products and services to multiple audiences – be it through web design or digital marketing and SEO. Working collaboratively with your in-house marketing and sales team, we design websites that drive leads and sales that result in overall business growth. Schedule a call to learn more.