Scholarly Publishing Web Design Case Study Aries Feature

Aries Systems Website Design

A website and user experience overhaul for a scholarly publishing software company

Aries Systems transforms the way scholarly publishers bring high-value content to the world through their innovative and forward-looking workflow solutions, including their flagship product, Editorial Manager®. Aries Systems, a leader in the publishing industry, approached us for full transformation of their corporate website, seeking a sophisticated and modern website that would provide a rich and user-friendly experience for publishers, authors, and editors alike. The site features a video library, custom icons and infographics that illustrate the software’s workflows, a quick-search Journals List tool for editors, and a wide variety of page layouts. Forward-thinking, robust language toggle capabilities will provide increased involvement for users within each of their main geographic markets—the United States, Japan and Germany.

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Services Utilized

  • Web Development and Design


  • Persona-based navigation
  • Global Audience/Localization and Translation
  • APIs and integrations
  • Blog/News
  • WordPress


  • A more easily maintained website by Aries staff
  • Increased engagement and usability by multiple user types
  • Ease of future and ongoing iteration and improvement




Scholarly Publishing Web Design Case Study Aries Homepage


Scholarly Publishing Web Design Case Study Aries Interior


I’ve worked with Windmill on several different projects for various organizations and each time I have been impressed with their project management skills. They are easy (and enjoyable) to work with, while always keeping us on track and on task. And what’s more, the end result has been a beautiful, intuitive and well designed product.
Tony AlvesDirector, Product Management, Aries Systems Corporation

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Windmill Strategy is a web design company & digital marketing agency helping B2B technology and scholarly publishing companies achieve increased visibility, higher quality leads, and greater marketing ROI through smarter web design. Our website design and B2B digital marketing approach goes beyond “more traffic,” seeking out better traffic, by gaining the attention of the specific niche groups of buyers and influencers that represent your best customers. We help our clients communicate and sell their complex products and services to multiple audiences – be it through web design or digital marketing and SEO. Working collaboratively with your in-house marketing and sales team, we design websites that drive leads and sales that result in overall business growth. Schedule a call to learn more.